ABOUT ME
Heyo, I’m Umang – a UX/Product designer, illustrator and researcher hoping to further my career in Experience design space.
Interest lies in both digital & physical products. Starting from finding the problem, researching, ideating, prototyping and testing to providing a better end solution with every launch is what I try to aim for.
I was born and raised in Bahraich, UP and then moved to Lucknow for my further studies. Since age of 6, I had interest in stories, illustrations and animation as it led me to learn more about humans. I learned that everyone has a story to tell, and it’s important to be open to change and fresh ideas.
While growing up I learned how much I loved to observe and think about things from different perspectives. In my initial years of college I worked on my illustration, typography, design process and animation skills, but when in 3rd year, I was introduced to UI/UX & Product Design. It connected with my past observations and I became fascinated with the way people think, feel, and behave – and how products could help them live more fulfilling lives.
Currently, I’m a UX designer with 3+ years of experience looking for new opportunities. Working in collaboration with design researchers, UI designers, PMs, data scientists, developers and data consultants while exploring the endless possibilities with tools we use in our daily work lives.
Outside of design, I’m a major anime & movies fan, and enjoy exploring the green outdoors or play basketball.
EXPERIENCE
2022 - 2024
Senior UX Designer
Sharechat
- Orchestrated the design of an Audience Visualization Platform, revolutionizing data consumption for effective pitches and generating actionable insights.
- Transformed Non-Skippable Ads, achieving 3x revenue growth and higher user engagement.
- Led Creator Monetization research to increase HTC/IA Campaign acceptance and understand creator motivation and behavior.
- Pivotal in project management and UX processes, cutting timelines by 30%, and mentoring junior designers.
- Crafted a platform module automating Webcard creation, accelerating campaigns 2x faster and achieving a 40% improvement in campaign execution efficiency.
- Enhanced BLS Surveys, boosting completion rates by 2x for higher indirect revenue.
- Mentored Juinor designers to help them improve their UX and prototyping skills.
2021 - 2022
UX Designer
Fractal Analytics
- Collaborated with Google to optimize data consumption.
- Shaped the end-to-end experience of Enterprise Data Marketplace, enhancing user satisfaction by 50%.
- Established an Enterprise design system, democratizing design for 4000+ colleagues and clients, yielding 100+ dashboards using the Phi Design System.
- Led the creation of a scalable component library, fostering collaboration among designers, researchers, developers, and data scientists.
- Revolutionized the AIDE Solution experience, accelerating it’s adoption.
- Illustrated for the Experience Education Program and a client.
- Introduced Sketch noting, earning appreciation at various org. levels.
EDUCATION
2017 - 2021
Bachelor of Design
Maharaja Ranjit Sinh Gaekwad Institute of Design, MSU Baroda
Graduated attaining First Class with Distinction and CGPA 8.2.
My education at this prestigious university was not limited to UX and Product Design but also entailed a learning from craftsmen about wood, metal, glass and other products as well. I developed keen interest in typography and illustrations here.
SKILLS
Figma
UI | UX | IA | Prototyping | Journey Mapping
PowerBi/Tableu
Data Visualization | Dashboards
Spline/Blender
3D Animation | UI | Assets
Fontlab Studio
Typeface Creation
Miro/Mural
Brainstorming | Research | Project Management
Adobe CC
Illustration | Animation | Assets | Brand Design
Framer/Wordpress
Web Development | HTML | CSS | JS
Microsoft 360
Powerpoint | Outlook | Spredsheet
CERTIFICATIONS
Nov 2023
AWARDS & Recognitions
Star Award
Fractal Analytics for Exceptional Commitment
Book Co-Author and Illustrator
Book Illustrator